You See It In Our Logo - But What Does It Mean?

You See It In Our Logo - But What Does It Mean?
TL;DR
  • “Solve. Secure. Advance.” is Five Nines’ framework for building, protecting, and optimizing IT environments in a structured, scalable way.

  • Strong IT starts with a solid foundation (Solve), is reinforced through proactive security and compliance (Secure), and evolves through strategic planning (Advance).

  • Each phase builds on the last—skipping one creates gaps that can limit performance, increase risk, or stall growth.

solve secure advance

Solve. Secure. Advance.

You have seen these 3 words beneath our logo since our rebranding back in 2015. This phrase is incorporated in everything we do: it drives the way we conduct our business and our Five Nines support. We think it's time you have the opportunity to learn what this phrase, which is so important to us, really means.

For all of the visual folks out there, solve. secure. advance. represents each peak of the diamonds in our logo, starting from the bottom, and advancing to the top. Each piece builds upon the other, and we would not have our complete logo, (or well-rounded service) if one piece was missing.

4-1Solve.

Facing a challenge head-on is what solve is all about. In order for you to leverage your business technology to the fullest, you must first address the IT service basics. Embracing "solve" is about your initial IT set up: workstations, printers, servers, infrastructures, backups, antivirus, the list goes on. Five Nines utilizes "solve" to address the basics, because with the right foundation your business technology will be able to expand and become more innovative.

 

Secure.

A solution becomes valuable when implemented correctly. The Five Nines team embraces "secure" by making IT business planning a priority. This includes focusing on security and compliance, conducting internal IT audits, becoming proactive with incident response and disaster recovery planning, providing business continuity planning, as well as implementing user awareness training to decrease security risks. We want your business to feel secure with every proactive step taken.

 

Advance.

Technology is an ever-changing piece of your business, which is why advancement is all about looking forward to position your organization as a leader in the marketplace. "Advance" relates to IT strategy, whether that is 1/5/10 year budget planning, strategic planning, or implementing processes to increase productivity and efficiency over time. While strategy is not everyone's cup of tea, it's a necessary part of building and maintaining an IT environment, and that is what we are here for.

Solve. Secure. Advance. You cannot have one without the others. Putting your business technology in a position to succeed requires stepping back, starting from the basics, and taking a look at the bigger picture. We are here to help you put that full picture together to not only keep things up and running, but to keep your organization efficient and productive as well.

 

Did you like learning a little more about Five Nines? We'd love to talk!

CONTACT FIVE NINES

 

Frequently asked questions

1. What does “Solve. Secure. Advance.” mean in practice?

It is a three-step approach to IT: first establish a reliable foundation, then protect it with strong security and compliance measures, and finally evolve it through strategic planning and continuous improvement.

2. What is included in the “Solve” phase?

This phase focuses on core IT infrastructure such as workstations, servers, networks, backups, and antivirus—ensuring the basics are stable and functional.

3. How does the “Secure” phase protect a business?

It emphasizes proactive measures like security audits, compliance alignment, incident response planning, disaster recovery, business continuity, and employee security awareness training.

4. What does “Advance” look like for an organization?

Advance involves long-term IT strategy, including budgeting, technology roadmaps, and process improvements that increase efficiency and support business growth.

5. Why is it important to follow all three phases?

Each phase builds on the previous one; without a strong foundation or proper security, strategic advancements can introduce risk or fail to deliver value.

Related Blog Posts

Managed IT: The Customer Service Experience Matters

Managed IT: The Customer Service Experience Matters

We've seen the statistics, we've heard the horror stories, and we understand. The reality behind how often customer experiences go wrong or problems...

Read More
The Ins And Outs Of An MSA

The Ins And Outs Of An MSA

Change is hard. Ask any business owner and they’ll tell you that the slightest change can cause ripple effects throughout an organization if not...

Read More
How Outdated IT Infrastructure Quietly Puts HIPAA Compliance at Risk

How Outdated IT Infrastructure Quietly Puts HIPAA Compliance at Risk

HIPAA compliance is not just about policies and paperwork. It lives and dies in the day-to-day reality of how your systems store, transmit, and...

Read More